News

TYPICA’s initiative to establish a long-term fixed-price direct trade model in Taiwan has been featured in four major Korean media outlets: JoongAng Ilbo, Maeil Business Newspaper, News1, and eToday.

The articles highlight the second case in the TYPICA Enterprise Market, in which Mr. Brown Coffee (伯朗咖啡), a coffee brand under Taiwan’s beverage and food conglomerate King Car Group, officially signed a memorandum of understanding (MOU) with TYPICA. This marks the first participation of a Taiwanese company in the TYPICA Enterprise Market.

TYPICA will continue working with leading companies around the world to build a sustainable ecosystem for the global coffee industry.