{"id":14120,"date":"2025-07-02T14:49:16","date_gmt":"2025-07-02T05:49:16","guid":{"rendered":"https:\/\/typica.coffee\/en\/?post_type=producers&#038;p=14120"},"modified":"2025-07-02T16:51:56","modified_gmt":"2025-07-02T07:51:56","slug":"lot-20","status":"publish","type":"producers","link":"https:\/\/typica.coffee\/en\/narratives\/producers\/lot-20\/","title":{"rendered":"Lot20"},"content":{"rendered":"\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_01-961x1200.jpg\" alt=\"\" class=\"wp-image-15122\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<p>With green coffee zipped into his suitcase, Sidney Kibet knocked on the door of every roaster in Sheffield, England. It was 2022, and his barely-formed startup\u2014Lot20\u2014had just lost its first shipment. \u201cMy twenty bags of coffee, destined for the UK, got discharged in Antwerp and weren\u2019t reloaded. The consolidation company had just left my two pallets somewhere.\u201d<\/p>\n\n\n\n<p>\u201cRegardless, I showed up at roasters like, \u2018I am a coffee producer from Kenya. I&#8217;d like to sell you some of my coffee.\u2019 And everyone looked at me like, \u2018Who is this dude?\u2019\u201d<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_02-960x1200.jpg\" alt=\"\" class=\"wp-image-15124\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><\/h4>\n\n\n\n<p>A few years earlier, Sidney had been roasting in Rwanda for local embassies and non-profits when COVID hit and repatriated most workers. \u201cOrders went to zero in a couple of weeks,\u201d he says. Back in Kenya, he pivoted to exporting, buying directly from farmers. \u201cI thought, look, I have four or five mates that I can convince to sell me coffee. We\u2019ll mill twenty bags, put it in a container and send it out somewhere to people I know. And that was one of the roughest lessons that I saw.\u201d<\/p>\n\n\n\n<p>\u201cThat&#8217;s literally the foundation of Lot 20\u2026No plan, no goals, no connections, just 20 bags of coffee and dedication.\u201d&nbsp;<\/p>\n\n\n\n<p>It was exactly that dedication that led to Lot20\u2019s first partnership\u2014and proved a truth that still drives the business: \u201cSometimes it\u2019s better to operate outside the system.\u201d<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_03-1200x800.jpg\" alt=\"\" class=\"wp-image-15125\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><strong><strong>Teach or Terroir?<\/strong><\/strong><\/h4>\n\n\n\n<p>Sidney grew up in Bomet County, a rural pocket of western Kenya known more for tea and dairy than coffee. His family dabbled in coffee farming during a particularly bleak period for the industry. \u201cThat was in the early 2000s,\u201d he recalls. \u201cAnd it was such a bad time&#8230; the cherries would just rot on the trees.\u201d Like many in the region, they mostly focused on subsistence crops\u2014maize, beans, and a bit of tea to sell locally.<\/p>\n\n\n\n<p>Kenya, a former British colony until 1963, inherited a strong tea-drinking culture, and for many people, coffee remained just a crop\u2014grown for export, not something you\u2019d drink at home. Sidney\u2019s first meaningful connection to coffee didn\u2019t come from that family farm, but much later\u2014in a tech office, with a machine that sparked obsession.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_04-960x1200.jpg\" alt=\"\" class=\"wp-image-15126\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<p>\u201cThis thing is so cool!\u201d He remembers thinking when a colleague brought in a Nespresso machine. At the time, sometime around 2012 or 2013, pod machines were practically unheard of in Kenya. \u201cWe\u2019d never seen a pod machine, to be honest.\u201d<\/p>\n\n\n\n<p>When the colleague eventually left the company, he also left the machine behind. But he hit a wall almost immediately with his new toy. \u201cI literally ran out of the pods two minutes later,\u201d he laughs. \u201cBut you go to the local shop and they say \u2018Oh, there\u2019s no pod, sir.\u2019\u201d<\/p>\n\n\n\n<p>So, Sidney improvised.<\/p>\n\n\n\n<p>He started hunting for alternatives and eventually discovered some plastic baskets he madeshift into refillable capsules and packed it with ground coffee. With no grinder on hand, he even used a pepper mill to test grind sizes and see how they affected flavor.<\/p>\n\n\n\n<p>\u201cLike any software engineer,\u201d he says, \u201cwe get slightly obsessive.\u201d<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n<section class=\"full\">\n<div class=\"inner\">\n    <figure>\n<img decoding=\"async\" loading=\"lazy\" class=\"lazy_load\" width=\"100%\" height=\"675\" data-origin=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/07\/Lot_20_2025_article_05.png\" data-width=\"1200\" data-height=\"675\" data-transparent=\"1\" src=\"\/wp-content\/themes\/typica2021\/assets\/images\/common\/spacer.gif\" alt=\"Spacer\" \/>\n    <\/figure>\n<\/div>\n<\/section><\/div><\/div>\n\n\n<section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_06-1200x800.jpg\" alt=\"\" class=\"wp-image-15129\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><strong><strong>Learning the Trade in Rwanda<\/strong><\/strong><\/h4>\n\n\n\n<p>This fascination deepened when he moved to Rwanda for work in 2015.<\/p>\n\n\n\n<p>Like Kenya, coffee in Rwanda was a relatively niche beverage\u2014often viewed as expensive or inaccessible. \u201cCoffee can be expensive anywhere,\u201d Sidney says, \u201ceven in Kenya where it&#8217;s grown.\u201d He notes that many people in the region grow up drinking blends of husks and floor sweepings, which can give the impression that coffee is just bitter and harsh.<\/p>\n\n\n\n<p>But in Rwanda, surrounded by a growing specialty scene and a different approach to local coffee consumption, Sidney saw an opportunity, not just to refine his own brewing, but to learn a whole new side of the industry. He began sharing brews with friends, hosting informal tastings, and encouraging others to reimagine what coffee could be.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_07-1200x800.jpg\" alt=\"\" class=\"wp-image-15130\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><\/h4>\n\n\n\n<p>As he kept learning and experimenting, Sidney\u2019s curiosity led him further upstream. He started visiting producers, eager to understand what happened <em>before<\/em> the beans hit the cup. \u201cOnce I understood how processing worked, how much care goes into it,\u201d he says, \u201cI couldn&#8217;t ignore it.\u201d He began building relationships with farmers and sourcing green coffee directly to roast and sell to local roasters, embassies and non-profits under the name Endo Coffee.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_08-2-960x1200.jpg\" alt=\"\" class=\"wp-image-15140\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><strong><strong>Building Lot<\/strong>20<\/strong><\/h4>\n\n\n\n<p>Sidney&#8217;s path into coffee might have started with a Nespresso machine, but his purpose has since evolved into something much deeper. At the heart of Lot20 is a philosophy shaped by curiosity, resilience, and a desire to bring new energy to overlooked regions\u2014especially western Kenya.<\/p>\n\n\n\n<p>Lot20 doesn\u2019t operate in Kenya\u2019s traditional coffee strongholds. Instead, Sidney and his team have focused on areas that are often written off, where farmers produce small quantities of coffee and lack direct access to markets. The goal is to build systems that support producers in these regions, giving them options, feedback, and ultimately, better access to income and recognition.<\/p>\n\n\n\n<p>His values are rooted in a systems-thinking approach, informed by his background as a software engineer. Quality isn\u2019t just about flavor\u2014though that\u2019s a big part of it\u2014it\u2019s about <em>why<\/em> a coffee tastes the way it does, and what needs to happen along the supply chain to get it there.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_09-1-1200x800.jpg\" alt=\"\" class=\"wp-image-15139\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><\/h4>\n\n\n\n<p>Their operation spans hundreds of smallholders across western Kenya&#8217;s coffee-growing regions. Unlike traditional cooperatives that might pay farmers months later (if at all), Lot20 hands cash to growers the moment they deliver cherries. The model is simple but radical: &#8220;You show up with three kilos in a shopping bag? Here&#8217;s your money.&#8221; Immediacy matters when school fees or medical bills loom.<\/p>\n\n\n\n<p>&#8220;You know,\u201d Sidney tells me, \u201cmost farmers in Kenya never taste their own coffee. They grow it, sell it at the gate, and that&#8217;s it.&#8221; This disconnect is another aspect that fuels Lot20&#8217;s mission &#8211; to bring farmers into the story of their coffee.&nbsp;<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_10-1200x800.jpg\" alt=\"\" class=\"wp-image-15133\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><\/h4>\n\n\n\n<p>The numbers tell part of the story &#8211; 800,000 kilos of cherries processed in 2023 representing thousands of farmers. But the real impact lives in moments like when Sidney brings roasted coffee back to growers: &#8220;They make this face &#8211; &#8216;This came from my trees?&#8217; <em>and I tell them \u2018No, it\u2019s actually delicious!\u2019&#8221;<\/em><\/p>\n\n\n\n<p>Their Etago village lot exemplifies this approach. Like Portuguese winemakers labeling village wines, they credit communities rather than cooperatives. &#8220;We can&#8217;t name every farmer yet,&#8221; Sidney admits, &#8220;but seeing &#8216;Etago&#8217; on bags creates pride for that community. That&#8217;s step one.&#8221;<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n<section class=\"full\">\n<div class=\"inner\">\n    <figure>\n<img decoding=\"async\" loading=\"lazy\" class=\"lazy_load\" width=\"100%\" height=\"675\" data-origin=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/07\/Lot_20_2025_article_11.png\" data-width=\"1200\" data-height=\"675\" data-transparent=\"1\" src=\"\/wp-content\/themes\/typica2021\/assets\/images\/common\/spacer.gif\" alt=\"Spacer\" \/>\n    <\/figure>\n<\/div>\n<\/section>\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_12-1200x800.jpg\" alt=\"\" class=\"wp-image-15135\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<h4 class=\"wp-block-heading\"><strong><strong>The Kenyan Coffee System and Why it Fails Farmers<\/strong><\/strong><\/h4>\n\n\n\n<p>Moments like these are important sources of motivation when you\u2019re up against a system, \u201cbasically designed to keep farmers poor,\u201d says Sidney.<\/p>\n\n\n\n<p>\u201cThe unfortunate reality is coffee has always been a money game,\u201d he continues, describing how many farmers in Kenya are locked into cooperative structures that limit their control. Under this system, producers often deliver cherry to a factory (washing station) run by a cooperative. The coop manages processing and sales, but payments are delayed\u2014sometimes by months\u2014and farmers rarely know who bought their coffee or for how much.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<div class=\"is-layout-flow wp-block-group\"><div class=\"wp-block-group__inner-container\"><section>\n<div class=\"inner\">\n<div class=\"columns\">\n    <div class=\"col\">\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/06\/Lot_20_2025_article_00_TOP-1-800x1200.jpg\" alt=\"\" class=\"wp-image-15136\"\/><\/figure>\n\n\n<\/div><div class=\"col\">\n\n\n<p>Meanwhile, coops often operate with heavy debt. \u201cThe financial institution grabs all the money to service a loan, but the farmers don\u2019t get a cent,\u201d he says. These loans, taken out to cover harvest costs, are secured against future coffee sales. When repayments come due, lenders are paid first\u2014leaving little or nothing for the producers who did the work.<\/p>\n\n\n\n<p>It\u2019s this lack of transparency and agency that Lot20 set out to challenge. By working directly with smallholders and managing exports independently, Sidney hopes to build a system that puts producers first\u2014and pays them fairly and promptly.<\/p>\n\n\n\n<p>The defining feature of Lot20 has become the experimental processing. Western Kenya&#8217;s mix of coffee varieties\u2014Blue Mountain planted in the 1950s, K7, Ruiru\u2014often grows haphazardly, the result of decades of informal planting. \u201cI go to some farms, I look at trees, I\u2019ll be like, I have no idea what you are. It\u2019s a mix of bush coffee&#8230; planted along fences between banana trees,\u201d Sidney says.<\/p>\n\n\n\n<p>Rather than see this genetic mix as a limitation, the team leans into it. \u201cSo we get creative. Take inferior cherries, ferment them with oranges or koji mold, and suddenly we\u2019ve got something special.\u201d What might look like inconsistency becomes a source of possibility. \u201cWe realized that a pile of weirdness can make really tasty coffee.\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Conclusion<\/h4>\n\n\n\n<p>Looking ahead, Sidney envisions Lot20 as both a platform for innovation and a vehicle for change. With a goal of exporting six containers of high-quality coffee\u201415 to 20% of which will come from single farms\u2014he\u2019s committed to amplifying farmer voices and pushing the boundaries of what Kenyan coffee can be. \u201cWe are the weird experimental guys in the industry,\u201d he says proudly, driven by a belief that coffee can taste better, pay better, and connect people more meaningfully\u2014if you&#8217;re willing to do things differently.<\/p>\n\n\n<\/div>\n<\/div>\n<\/div>\n<\/section><\/div><\/div>\n\n\n\n<p><\/p>\n","protected":false},"author":13,"featured_media":14066,"template":"","producers-category":[15],"cut_article_video":[],"producers_area":[990],"acf":[],"toolset-meta":{"producers%e7%94%a8field-group":{"producer-kvmode":{"type":"radio","raw":"2"},"image-producer":{"type":"image","raw":"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/06\/Capture-decran-2025-06-26-a-16.41.29.png","attachment_id":14098},"producer-name":{"type":"textfield","raw":"Sidney Kibet"},"producer-farm":{"type":"textfield","raw":"Lot20"},"producer-copy":{"type":"textfield","raw":"The Future is Unconventional"},"producer-oncup":{"type":"textarea","raw":""},"producer-favorite-farm":{"type":"textfield","raw":""},"producer-favorite-beans":{"type":"textfield","raw":""},"producer-image":{"type":"image","raw":"","attachment_id":null}}},"_links":{"self":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers\/14120"}],"collection":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers"}],"about":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/types\/producers"}],"author":[{"embeddable":true,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/users\/13"}],"version-history":[{"count":4,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers\/14120\/revisions"}],"predecessor-version":[{"id":14139,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers\/14120\/revisions\/14139"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/media\/14066"}],"wp:attachment":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/media?parent=14120"}],"wp:term":[{"taxonomy":"producers-category","embeddable":true,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers-category?post=14120"},{"taxonomy":"cut_article_video","embeddable":true,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/cut_article_video?post=14120"},{"taxonomy":"producers_area","embeddable":true,"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/producers_area?post=14120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}