{"id":14527,"date":"2025-11-17T15:45:21","date_gmt":"2025-11-17T06:45:21","guid":{"rendered":"https:\/\/typica.coffee\/en\/?post_type=news&#038;p=14527"},"modified":"2025-11-17T15:45:22","modified_gmt":"2025-11-17T06:45:22","slug":"20251117","status":"publish","type":"news","link":"https:\/\/typica.coffee\/en\/news\/20251117\/","title":{"rendered":"TYPICA Exhibits at the Osaka-Kansai Expo Event \u201cVoyage To The Future\u201d"},"content":{"rendered":"\n<p>At <em>WASSE<\/em> in the Osaka-Kansai Expo, TYPICA participated in the exhibition program \u201cVoyage To The Future\u201d, organized by the Organization for Small &amp; Medium Enterprises and Regional Innovation (SMRJ). Under the theme \u201cEnhancing the Sustainability of Delicious Coffee,\u201d TYPICA presented a panel exhibition. Over the five-day period, approximately 25,000 visitors attended the event, allowing us to introduce people of all ages and backgrounds to the challenges facing coffee-producing regions and to TYPICA\u2019s ongoing initiatives.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"800\" src=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1200x800.jpeg\" alt=\"\" class=\"wp-image-14528\" srcset=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1200x800.jpeg 1200w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-600x400.jpeg 600w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-768x512.jpeg 768w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1536x1023.jpeg 1536w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image.jpeg 1600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u201cVoyage To The Future\u201d highlighted small and medium-sized enterprises that leverage their strengths to tackle social issues and move toward the future. These companies were symbolically portrayed as \u201cchallengers embarking on a voyage across an unexplored ocean,\u201d with their future-oriented products, services, and technologies showcased across five thematic value areas. TYPICA was featured as part of the theme \u201cInclusive Ideas That Leave No One Behind.\u201d<\/p>\n\n\n\n<p>\u203b The Five Themes<br>\u30fbExquisite craftsmanship unique to master artisans<br>\u30fbCutting-edge digital technologies essential for next-generation innovation<br>\u30fbIdeas inspired by Japan\u2019s rich natural environment<br>\u30fbTradition passed down and innovated for the modern era<br>\u30fbInclusive ideas that leave no one behind<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"800\" src=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2-1200x800.jpeg\" alt=\"\" class=\"wp-image-14530\" srcset=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2-1200x800.jpeg 1200w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2-600x400.jpeg 600w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2-768x512.jpeg 768w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2-1536x1023.jpeg 1536w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-2.jpeg 1600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Due to climate change, there are concerns that areas suitable for Arabica coffee production may drastically shrink by 2050. In response, TYPICA aims to enhance the sustainability of coffee by directly connecting producers, roasters, and consumers. In this exhibition, we presented not only our efforts in direct trade of green coffee beans, but also our initiative to co-create a \u201ccelebratory culture\u201d in which coffee lovers around the world come together to honor the coffee harvest. Through this, we hoped to spark visitors\u2019 interest in participating in shaping the future of coffee.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1200\" height=\"800\" src=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1-1200x800.jpeg\" alt=\"\" class=\"wp-image-14529\" srcset=\"https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1-1200x800.jpeg 1200w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1-600x400.jpeg 600w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1-768x512.jpeg 768w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1-1536x1023.jpeg 1536w, https:\/\/typica.coffee\/en\/wp-content\/uploads\/2025\/11\/image-1.jpeg 1600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u25bc \u201cVoyage To The Future\u201d Special Site<br><a href=\"https:\/\/expo2025.smrj.go.jp\/\">https:\/\/expo2025.smrj.go.jp\/<\/a><\/p>\n\n\n\n<p>In addition to participating in this event, TYPICA also hosted \u201cOKAGESAMA COFFEE EXPO 2025 \u2013 Cultivating the Forest of Gratitude Through a Cup of Coffee\u201d during the Osaka-Kansai Expo, providing countless visitors with the opportunity to co-create the future of coffee. We see this as an important first step and will continue to nurture a celebratory culture of coffee.<\/p>\n\n\n\n<p>\u25bc Read the OKAGESAMA COFFEE EXPO article<br><a href=\"https:\/\/typica.coffee\/ja\/okagesama-coffee-expo-2025\/\">https:\/\/typica.coffee\/ja\/okagesama-coffee-expo-2025\/<\/a><\/p>\n","protected":false},"template":"","acf":[],"toolset-meta":{"news%e7%94%a8":{"news-url":{"type":"url","raw":""}}},"_links":{"self":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/news\/14527"}],"collection":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/media?parent=14527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}