{"id":12463,"date":"2025-01-30T15:59:00","date_gmt":"2025-01-30T06:59:00","guid":{"rendered":"https:\/\/typica.coffee\/en\/?post_type=news&#038;p=12463"},"modified":"2025-04-09T21:24:58","modified_gmt":"2025-04-09T12:24:58","slug":"2025-1-30","status":"publish","type":"news","link":"https:\/\/typica.coffee\/en\/news\/2025-1-30\/","title":{"rendered":"TYPICA CEO Goto Delivers Lecture at FC Imabari High School"},"content":{"rendered":"\n<p>On January 29, 2025, TYPICA CEO Masashi Goto gave an online lecture to students at FC Imabari High School Satoyama Campus, located in Imabari City, Ehime Prefecture.<\/p>\n\n\n\n<p>FC Imabari High School, which opened in April 2024, is led by former Japan national football team manager Takeshi Okada. Guided by the belief that \u201creal-world learning is the foundation of meaningful education,\u201d the school offers a distinctive curriculum. Required coursework is reduced to about 70% of the national standard, allowing students to explore interests in business, sports, music, and more. The school also hosts epoch-makers as guest lecturers three times a month, people who have pioneered their own path.<\/p>\n\n\n\n<p>As part of this special lecture series, which previously featured Akio Toyoda, Chairman of Toyota Motor Corporation, Goto was invited to lead a class on environmental education themed around food systems.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"\/cdn-cgi\/image\/quality=50,format=auto\/https:\/\/typica.coffee\/ja\/cms\/wp-content\/uploads\/2025\/03\/474622622_1600233507276802_7871440016973714971_n-1-1200x900.jpg\" alt=\"\" class=\"wp-image-14803\" style=\"width:470px\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>During the lecture, Goto shared his personal worldview and introduced the mission behind TYPICA\u2019s work.<\/p>\n\n\n\n<p>In the Q&amp;A session, students asked insightful questions such as: \u201cBeyond using AI and social media, what other strategies are you considering to expand direct trade?\u201d and \u201cFrom a management perspective, how do you view the fact that your registered buyers currently account for about 10% of the total Arabica market?\u201d<\/p>\n\n\n\n<p>In response, Goto emphasized the importance of the power of community alongside technology. He concluded the session by sharing a photo of a starry sky taken in a coffee-growing region and offered the following message to the next generation:<\/p>\n\n\n\n<p>\u201cStars are always shining. If you can\u2019t see them, it\u2019s only because of your surroundings or perspective. In the same way, every person is radiant and beautiful. I want to help more people see that light.\u201d<\/p>\n\n\n\n<p>Through this special opportunity to connect with the students of FC Imabari High School, TYPICA\u2019s community of shared values continues to grow.<\/p>\n","protected":false},"template":"","acf":[],"toolset-meta":{"news%e7%94%a8":{"news-url":{"type":"url","raw":""}}},"_links":{"self":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/news\/12463"}],"collection":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/typica.coffee\/en\/wp-json\/wp\/v2\/media?parent=12463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}